The Mirasilk™ Vitamin C Serum Launch campaign
A vibrant, multi-channel launch campaign for Mirasilk’s Vitamin C Serum, combining vivid visuals, influencer partnerships, and educational skincare content.
Date
2020
Category
Graphic DesignA launch campaign for Mirasilk, a Los Angeles–based beauty brand, promoting its Vitamin C Serum through a fresh, vivid visual identity inspired by the product’s vibrant color and energizing mood. The multi-channel campaign included social media advertising, influencer partnerships, email marketing, and educational blog and video content that communicated the skincare benefits of Vitamin C and proper serum use.